Gaming systems and methods for use in creating random rewards

ABSTRACT

Servers and method for use in creating a random reward are disclosed. One exemplary method includes receiving a request for a random reward from an organizer, establishing a random reward in response to the request, transmitting a credential associated with the random reward to a player, and crediting gaming activity associated with the credential to the random reward. Access to the random reward is limited to players presenting the credential.

BACKGROUND OF THE INVENTION

The embodiments described herein relate generally to gaming systemsmethods and, more particularly, to gaming systems methods for use increating random rewards.

At least some known gaming machines provide a primary game and asecondary game. For example, a secondary game may include free playsthat are associated with a probability of a payout and do not require aplayer to deposit money or credits to the gaming machine. A secondarygame may be triggered by a condition, such as a particular combinationof symbols associated with a primary play outcome in the primary game. Anumber of different secondary games are known. Secondary jackpots aregenerally used by gaming entities to encourage additional play from oneor more players. An example of a secondary game is a progressivejackpot, which incremental grows as players continue to bet at slotmachines linked to the progressive jackpot. The progressive jackpots aregenerally known to being geographically limited to a casino, notguaranteed to payout, and open to any player within the casino.

BRIEF DESCRIPTION OF THE INVENTION

In one aspect, a method for use in creating a random reward isdisclosed. The method includes receiving a request for a random rewardfrom an organizer, establishing a random reward in response to therequest, transmitting a credential associated with the random reward toa player, and crediting gaming activity associated with the credentialto the random reward. Access to the random reward is limited to playerspresenting the credential.

In another aspect, a gaming system is disclosed. The gaming systemincludes a gaming machine and a gaming server coupled to the gamingmachine. The gaming server is configured to receive a request for arandom reward from an organizer, establish a random reward in responseto the request, transmitting a credential associated with the randomreward to a player, and credit gaming activity associated with thecredential to the random reward. Access to the random reward is limitedto players presenting the credential.

In yet another aspect, a gaming server for use in creating a randomreward accessible to a group of players is disclosed. The gaming serverincludes a memory device configured to store multiple credentialsassociated with a random reward and a processor coupled to the memorydevice. The processor is configured to establish the random reward inresponse to a request for the random reward from an organizer, transmitthe multiple credential associated with the random reward from thememory device to multiple players, and credit gaming activity to therandom reward when at least one of the multiple credentials isassociated with the gaming activity. Access to the random reward islimited to players presenting one of the multiple credential

In another aspect, one or more non-transitory computer-readable storagemedia having computer-executable instructions embodied thereon isdisclosed. When executed by at least one processor, thecomputer-executable instructions cause the processor to receive arequest for a random reward from an organizer, establish a random rewardin response to the request, transmitting a credential associated withthe random reward to a player, and credit gaming activity associatedwith the credential to the random reward. Access to the random reward islimited to players presenting the credential.

BRIEF DESCRIPTION OF THE DRAWINGS

FIG. 1 is a perspective view of an exemplary gaming machine.

FIG. 2 is a block diagram of the exemplary gaming machine shown in FIG.1.

FIG. 3 is a diagram of an exemplary gaming system network.

FIG. 4 is a block diagram of an exemplary computing device.

FIG. 5 is a block diagram of the exemplary methods for creating a randomreward.

DETAILED DESCRIPTION OF THE INVENTION

Exemplary embodiments of systems and methods for use in creating randomrewards are described herein. Such embodiments may enhance entertainmentaspects of various gaming activities by providing chances to win asecondary game associated with the gaming activities and/or by providingincentives to engage in gaming activities. One such secondary game mayinclude a random reward, which is setup by an organizer and private to agroup of players.

Exemplary technical effects of systems and methods described hereininclude at least one of: (a) receiving a request for a random rewardfrom an organizer, (b) establishing a random reward in response to therequest, (c) transmitting a credential associated with the random rewardto a player, and (d) crediting gaming activity associated with the atleast one credential to trigger the random reward. Access to the randomreward is limited to players presenting the credential.

FIG. 1 is a schematic diagram of an exemplary gaming machine 100, whichmay be any type of gaming machine, and may include different structuresthan those shown in FIG. 1. In various embodiments, gaming machine 100includes, without limitation, video bingo machines, video pokermachines, video slot machines, and/or other similar gaming machines thatimplement other recognized casino games.

In the exemplary embodiment, gaming machine 100 includes a cabinet 102configured to at least partially enclose and/or support a plurality ofcomponents, such as a processor, peripheral devices, presentationdevices, and player interaction devices. FIG. 2 illustrates a blockdiagram of at least a portion of the components of gaming machine 100.As shown, gaming machine 100 includes a processor 104 communicativelycoupled to a memory device 106. Processor 104 and memory device 106 areenclosed within cabinet 102 (shown in FIG. 1). Gaming machine 100 isconfigurable and/or programmable to perform one or more operationsdescribed herein by programming processor 104. For example, processor104 may be programmed by encoding an operation as one or more executableinstructions and providing the executable instructions in memory device106. The term processor, as used herein, refers to central processingunits, microprocessors, microcontrollers, reduced instruction setcircuits (RISC), application specific integrated circuits (ASIC), logiccircuits, and any other circuit or processor capable of executinginstructions. Processor 104 may be programmed to perform, alone or incombination, any of the processes, methods or functions describedherein.

Memory device 106 stores instructions, executable by processor 104, forcontrolling gaming machine 100. For example, memory device 106 storesdata such as a status of the random reward, player identifyinginformation, random or pseudo-random number generation software, paytable data, and/or other information or applicable game rules thatrelate to game play on gaming machine 100. Memory device 106 may includeone or more forms of memory. For example, memory device 106 may include,without limitation, random access memory (RAM), read-only memory (ROM),flash memory, and/or electrically erasable programmable read-only memory(EEPROM). In some embodiments, other suitable magnetic, optical, and/orsemiconductor-based memory may be included in memory device 106 byitself or in combination.

Gaming machine 100 includes a communication interface 108 to enablecommunication with one or more other gaming machines 100 and/or a gamingserver (as described below), directly and/or through a network.

Gaming machine 100 includes a plurality of switches and/or buttons 110that are coupled to a front 107 of cabinet 102. Buttons 110 may be usedto start play of a primary or secondary game. One button 110 may be a“Bet One” button that enables the player to place a bet or to increase abet. Another button 110 may be a “Bet Max” button that enables theplayer to bet a maximum permitted wager. Yet another button 110 may be a“Cash Out” button that enables the player to receive a token payment, amoney payment or other suitable form of payment, such as a ticket orvoucher, which corresponds to a number of remaining credits.

In the exemplary embodiment, gaming machine 100 includes a coin acceptor112 for accepting coins and/or tokens, and a paper acceptor 114 foraccepting and/or validating cash bills, coupons, tickets, and/orvouchers 116. Paper acceptor 114 may also be capable of printing ticketsor vouchers 116. Furthermore, in some embodiments, paper acceptor 114includes a card reader for use with credit cards, debit cards,identification cards, reward cards and/or smart cards. The cardsaccepted by paper acceptor 114 may include a magnetic strip and/or apreprogrammed microchip that includes a player's identification, one ormore credentials, credit totals, and any other relevant information thatmay be used.

Moreover, in the exemplary embodiment, gaming machine 100 includes oneor more presentation devices 118. Presentation devices 118 are mountedto and/or at least partially within cabinet 102 and controlled byprocessor 104, and may include a primary presentation device fordisplaying a primary game and a secondary presentation device fordisplaying a secondary or bonus game. Presentation devices 118 mayinclude, without limitation, a plasma display, a liquid crystal display(LCD), a display based on light emitting diodes (LEDs), organic lightemitting diodes (OLEDs), polymer light emitting diodes (PLEDs), and/orsurface-conduction electron emitters (SEDs), a speaker, an alarm, and/orany other device capable of presenting information to a user. In theexemplary embodiment, presentation device 118 is a touch screen device,suitable to display information to a player and receive inputs from theplayer. In at least one embodiment, as shown in FIG. 2, one or more ofbuttons 110 may be incorporated into the touch screen device 118.

Presentation device 118 is used to display one or more game images,symbols, a credit status, a gaming status and/or indicia such as avisual representation or exhibition of movement of an object such as amechanical, virtual, or video reel, dynamic lighting, video images, andthe like. Additionally, or alternatively, presentation device 118displays images and indicia using mechanical means. For example,presentation device 118 may include an electromechanical device, such asone or more rotatable reels, to display a plurality of game or othersuitable images, symbols, or indicia.

In an exemplary embodiment, gaming machine 100 includes a random rewardstatus display 120, which is provided to display a status of the randomreward and/or a status of one or more other players participating in therandom reward. Further, gaming machine 100 includes a credit display122, which displays a player's current number of credits, cash, accountbalance, or equivalent. Additionally, gaming machine 100 also includes abet display 124 which displays a player's amount wagered. Random rewardstatus display 120, credit display 122 and/or bet display 124 may bestandalone displays independent of presentation device 118, orincorporated into presentation device 118.

In one embodiment, gaming machine 100 randomly generates game outcomesusing probability data. For example, each game outcome is associatedwith one or more probability values that are used by gaming machine 100to determine the game output to be displayed. Such a random calculationmay be provided by a random number generator, such as a true randomnumber generator (RNG), a pseudo-random number generator (PNG), or anyother suitable randomization process. Moreover, gaming machines 100 maybe terminal-based machines, wherein the actual games, including randomnumber generation and/or outcome determination, are performed at agaming server. In such an embodiment, gaming machine 100 displaysresults of the game via presentation device 118 (shown in FIGS. 1 and2).

FIG. 3 illustrates an exemplary gaming system 200. In the exemplaryembodiment, gaming system 200 includes a gaming server 202 coupled to aplurality of gaming machines 100. Gaming server 202 may perform aplurality of functions including, for example, game outcome generation,player tracking functions, and/or accounting functions. Gaming server202 may include one server or a plurality of servers that together orseparately perform one or more of functions described herein. Further,gaming system 200 includes a gaming kiosk 204, which is usable to,without limitation, print coupons, redeem coupons, cash-in tokens, viewbonus statuses, enter player information, etc. Specifically, in thisexemplary embodiment, gaming kiosk 204 may be used by a player toorganize a random reward and/or redeem a credential to enter a randomreward, as described in more detail below.

In the exemplary embodiment, gaming system 200 includes a localpresentation device 206, which may be disposed at one or more locationsthroughout a gaming location, such as a casino. In one example, localpresentation device 206 may be disposed above a group of gaming machines100, proximate to gaming kiosk 204, and/or other locations viewable byone or more players. In one embodiment, local presentation device 206 ismounted proximate to a plurality of gaming machines 100 to displaystatus information related to one or more random rewards. In such anembodiment, local presentation device 206 may also display aleader-board of players of a random reward and/or real-time or nearreal-time crediting of gaming activity to a random reward, as a wholeand/or per player. Gaming system 200 further includes a gamingworkstation 208, which is often utilized by one or more employees of agaming entity, such as a casino. Gaming workstation 208 may provide anemployee access to gaming server 202 to enter identifying informationabout a player, such as name, contact information, rewards information,etc. In several embodiments, gaming workstation 208 may be used by atleast one gaming entity employee to receive a request for a randomreward from an organizer.

In general, gaming server 202, gaming machines 100 and gaming kiosk 204are present within a gaming location. In various embodiments, one ormore of gaming server 202, gaming machines 100 and/or gaming kiosk 204may be spread across multiple gaming locations. In at least oneembodiment, gaming machines 100 may be disposed at one or morelocations, other than a casino, such as bars, gas stations, etc.

In the exemplary embodiment, gaming system 200 also includes a network210, to which gaming server 202 is connected. Network 210 may include,without limitation, Internet, Intranet, a local area network (LAN), acellular network, a wide area network (WAN), etc. It should beappreciated that gaming server 202 includes suitable security softwareto protect the integrity of gaming server 202, gaming machines 100and/or any gaming activity associated with gaming server 202 and/orgaming machines 100. As shown in FIG. 3, gaming system 200 includes asocial network server 212 coupled to network 210. Social network server212 may be any server hosting one or more social networking websites,such as, without limitation, Twitter, Facebook, MySpace, Blogster,LinkedIn, Orkut, Friendster, etc. As such, gaming server 202 is able tocommunicate with a social network website, hosted by social networkserver 212, through network 210.

Additionally, gaming system 200 includes a computer 214, a laptop 216,and a smartphone 218 for coupling network 210 and often located awayfrom a gaming location (e.g., gaming server 202 and gaming machines100), and therefore also coupling to gaming server 202 and socialnetwork server 212.

FIG. 4 illustrates an exemplary computing device 300. Each of gamingserver 202, gaming kiosk 204, gaming workstation 208, social networkserver 212, computer 214, laptop 216, and smartphone 218 are examples ofcomputing devices 300. Computing device 300 includes a presentationdevice 302, a memory device 304 and a processor 306 in communicationwith presentation device 302 and memory device 304. Presentation device302 may include, without limitation, a cathode ray tube (CRT) display, aliquid crystal display (LCD), an organic light emitting diode (OLED)display, or other suitable device for use in presenting information to auser.

Memory device 304 is any suitable device that may be used for storingand/or retrieving information, such as executable instructions and/ordata, and is general consistent with memory device 106 described above.Processor 306 may include one or more processing units and may beprogrammed to perform alone or in combination with any of the processes,methods or functions described with respect to gaming system 200.

Computing device 300 includes an input device 308 for receiving inputfrom user 310, such as a system administrator, IT professional, a gamingplayer, a social network user, etc. Input device 308 may include,without limitation, a keyboard, a pointing device, a mouse, a stylus, atouch sensitive panel (e.g., a touch pad or a touch screen), agyroscope, an accelerometer, a position detector, and/or an audio inputdevice. A single component, such as a touch screen, may function as bothpresentation device 302 and input device 308. Further, computing device300 includes a communication interface 312, to provide communicationbetween computing device 300 and another computing device 300 and/or oneor more networks, including, for example, network 210.

Referring again to FIG. 3, gaming system 200 is usable to create arandom reward. As used herein, the term random reward refers to asecondary game hosted by a gaming entity, at gaming server 202, whichpays an award, once at least one predetermined condition is satisfied. Arandom reward may include, for example, a mystery jackpot, which isguaranteed to pay, when one of plurality of gaming machines 100 pushinga running total associated with the mystery jackpot over a triggeramount set between a minimum and a maximum amount (i.e., a predeterminedcondition). In the exemplary embodiment, gaming server 202 receives arequest for a random reward from an organizer of the random reward. Theorganizer may be, for example, a player, a business, or a gaming entity,such as the casino. In one example, a player may request a random rewardto be played with a group of social network friends. In another example,a business may request a random reward as a form of advertisement forthe business, in order to enhanced exposure of a brand offered by thebusiness. In yet another example, an gaming entity, such as anadministrator of gaming system 200, may submit a request for a randomreward to gaming server 202 in order to increase the volume of gamingactivities and/or enhanced entertainment value associated with primarygambling activities. Additionally, or alternatively, a gaming entity mayoffer a random reward to a player, who subsequently submits and/orprovides a request for a random reward to gaming server 202.

The request for the random reward may be received by gaming server 202is a variety of manners. In one example, the request for the randomreward may be submitted through a website associated with and/or hostedby gaming server 202, such as a gaming entity's website. In such anexample, the request for the random reward would be received at gamingserver 202 from computer 214, laptop 216, smartphone 218 or othercomputing device 300. In this example, the request for the random rewardis submitted and received through network 210. In other examples, therequest for the random reward may be received from gaming machine 100,gaming kiosk 204 or other machine at a gaming location. In yet anotherexample, the request may be received, at gaming server 202, fromcomputer 214 operated by an employee of the gaming entity, who entersthe request provided from a player or a business in-person or viatelephone, email, text message, etc. In such an example, the request fora random reward may be received at the gaming server 202, potentially inresponse to the gaming entity's invitation to the organizer to request arandom reward.

The request for the random reward may include various types ofinformation about the player, the gaming entity, the business, etc.Specifically, for example, the request for the random reward from aplayer may include, without limitation, player contact information, aplayer's rewards account, a list of invitees to the random reward,contact information for one or more of the invitees, eligibilityrequirements for the random reward, etc. In at least one embodiment,contact information in the request may include an identification of asocial network and a social network identifier. In such an embodiment,the organizer may enter social network identifier or, more preferably,grant gaming server 202 access to the one or more groups of organizer'sfriends. The request may include information of the random reward, suchas, without limitation, a selection of a random reward payout, a pledgedamount of gaming activities per time period, a duration of the randomreward, payout instructions for dividing the random reward payout,evenly or unevenly, among the players of random reward, etc.

Upon receiving the request for the random reward, processor 304 ofgaming server 202 establishes the random reward according to one or moreparameters. The parameters may be based on information within therequest from the organizer and/or set by the gaming entity whoadministers the random reward. Parameters may include, withoutlimitation, a random reward payout amount, a random reward payout type,the rate of credit applied to the random reward, the duration of therandom reward, a number of invited players, a schedule for crediting therandom reward based on the amount of gaming activity, the frequency ofgaming activity, and/or the amount of coin bet during the gamingactivity, etc. In various embodiments, the gaming entity may limit therandom reward based on various criteria related to the informationcontained in the request. For example, a player's rewards account statuswith the administrator of gaming system 200 may suggest the payoutassociated with the random reward. Specifically, for example, a “gold”rewards level player may be eligible for a $5,000 random reward, while a“silver” rewards level player may only be eligible for a $2,500 randomreward.

It should be appreciated that any number of factors related to players,the players' gaming activities, the gaming entity, the random reward, orother factors may be used to determine the parameters of the randomreward.

After the random reward has been established, processor 304 of gamingserver 202 transmits a credential associated with the random reward toat least one player. In the exemplary embodiment, gaming server 202 maytransmit the credential to multiple players, including the organizer ofthe random reward, via network 210, gaming machine 100, gaming kiosk204, and/or gaming workstation 208, etc. Subsequently, the credentialmay be presented by the player to gaming system 200, which causesprocessor 304 of gaming server 202 to credit the player's gamingactivity to the random reward. The player may be, for example, theorganizer, an invitee of the organizer, and/or another player designatedby the organizer or an invitee.

In the exemplary embodiment, the credential may be provided to theparticipant through a variety of methods, which may be facilitated byone or more of the organizer, gaming server 202, and an invitee of theorganizer, etc. In one example, gaming server 202 transmits thecredential to gaming kiosk, which, in turn, prints one or more couponsincluding the credential. Organizer is then able to distribute thecoupons to a plurality of invitees to encourage the invitee toparticipate in the random reward.

In another example, the request for a random reward received by gamingserver 202 may include contact information for one or more invitees.Specifically, for example, the organizer may include social networkidentifiers for each of a plurality of invitees to the random reward.After the random reward is established, gaming server 202 maycommunicate with social network server 212 to deliver invitationsincluding a credential to each of the invitees, via the social networkidentifier. In yet another example, the request for the random rewardmay include other contact information, such as phone numbers, emailaddresses, mailing address, rewards accounts, etc., which permits gamingserver 202 to transmit (directly or indirectly) an invitation to each ofthe invitees. In one example, gaming server 202 may facilitatetransmission of one or more SMS messages to a plurality of invitees. Inanother example, gaming server 202 may transmit an email to each of theinvitees included in the organizer's request for a random reward. Theemails and/or SMS messages may be specific to the invitee or generic toinvitees of the random reward.

In various embodiments, the credential may be specific to the randomreward, specific to an organizer, specific to an invitee, and/orspecific to any other characteristic of a player, etc. In one example,the credential is merely specific to the random reward, such that anyplayer who presents the credential to gaming machine 100 permits gamingserver 202 to credit the player's gaming activity to the random reward.Alternatively, the credential may be specific to a player, such thateach player of a random reward is provided a credential that is linkedto the random reward, yet specific to the player. In such an embodiment,gaming activity associated with each player may be individually tracked,by gaming server 202, to provide data related to which individualplayers are advancing the random reward toward the random reward'strigger and by how much.

Furthermore, the credentials may indicate an authority level relative tothe random reward. For example, a credential associated with anorganizer may provide authority to send invitations to additionalinvitees, remove one or more players from a random reward,approve/disapprove invitees of other invitees, set eligibilityrequirements, and/or make alterations/additions to the random rewardpayout amount and/or type, etc. In one example, a player with organizercredential may be permitted to re-adjust the payout instructions of therandom reward to more closely represent the amount of gaming activitycontributed by each player. In yet another embodiment, a player with anorganizer credential may revoke a credential associated with a playerwho has failed to meet minimum eligibility requirements. It should beappreciated that various levels of authority may be provided throughcredentials to various types of players. For example, in at least oneembodiment, an invitee credential may permit the invitee to invitesubordinate invitees to share in their portion of the random reward orthe random reward as a whole. In such an example, the invitee credentialwould provide authority over subordinate invitees similar to theorganizer's authority over the random reward. As should be apparent,numerous possible combinations and/or permutation of hierarchy and/orauthority between the players may be provided in various otherembodiments.

In this exemplary embodiment, once a player possesses a credential, theplayer is permitted to present the credential to a gaming machine 100 toinitiate gaming activity, which is credited to the random reward. Inturn, gaming server 202 receives the credential from gaming machine 100and credits gaming activity at gaming machine 100 to the random reward.In various embodiments, when a credential is initially presented togaming machine 100, gaming server 202 may prompt gaming machine 100 torequest additional information. For example, when an invitee initiallypresents a credential as a printed coupon, gaming server 202 may requestidentifying information from the player, such as name, contactinformation, reward number, player preferences, etc. Additionally, whenan invitee presents a credential through use of a social networkusername, gaming server 202 may also request such identifyinginformation from the player. After the identifying information isreceived, gaming server 202 stores the identifying information in memorydevice 304. The identifying information may be used, as described below,to provide updates on the random reward to the players and/or provideone or more other promotional offers to the player from a gaming entityadministering and/or associated with the random reward, including, forexample, a casino or a manufacturing of one or more of gaming machines100.

In various embodiments, an organizer of the random reward may be able toapprove/disapprove of a player presenting credential associated with therandom reward. In such an embodiment, gaming server 202 may receive acredential from a player (for example, from gaming machine 100) andtransmit a message (e.g., an email, an SMS message, a social networkmessage, etc.) to the organizer through a gaming machine 100, gamingkiosk 204, and/or network 210. Gaming server 202 may restrict access tothe random reward until the organizer has provided approval for theplayer. In at least one embodiment, gaming server 202 causes pendingrequests to join a random reward to be displayed to the organizer atgaming machine 100, gaming kiosk 204, computer 214, laptop 216,smartphone 218 and/or a social network website, etc. In such anembodiment, the pending requests to join may be automatically and/orperiodically transmitted to the organizer when the organizer initiatesgaming activity. In still other embodiments, approval to participate inthe random reward may be automatic by presentation of the credential.

In one embodiment, a player may present the credential to gaming server202 through gaming kiosk 204, social network server 212, computer 214,laptop 216, or smartphone 218 to provide identifying information.Additionally, or alternatively, a player may present a credential to anemployee operating gaming workstation 208, which may solicit identifyinginformation from the player and enter such information to gaming server202, through gaming workstation 206. In at least one alternateembodiment, gaming server 202 may permit a player to present acredential to gaming machine 100 and attribute gaming activity to therandom reward without providing any additional identifying information.

In several embodiments, a player may be associated with several randomrewards, such that the player may be prompted to select one of therandom rewards to be credited. Alternatively, the player may selectmultiple random rewards, such that a portion of the player's gamingactivity is credited, by processor 304 of gaming server 202, to each ofthe multiple random rewards. In some embodiments, a player associatedwith a random reward may request a secret random reward or nested groupwithin a random reward, in which gaming activity from multiple playersis credited to the random reward on behalf of the organizer of thesecret random reward. The secret random reward may be set up, such thateach player associated with the secret random reward may share in theplayer's portion of the random reward. The secret random reward may besecret from or known to one or more other players associated with therandom reward. In at least one embodiment, an organizer of a randomreward may disallow secret random rewards.

After presenting the credential and/or providing identifyinginformation, gaming server 202 credits the player's gaming activity tothe random reward to advance the random reward toward its trigger. Asthe random reward is credited with gaming activity, gaming server 202may provide status messages to players through gaming machines 100,gaming kiosk 204, computer 214, laptop 216, smartphone 218 and/or asocial network website, etc. The status messages may be presented to theplayer in the form of a visual graphic on random reward status display120 (as shown in FIG. 2), such as a thermometer, a temperature gage,melting ice, or another graphic sufficient to indicate the progressand/or percentage of completion toward the trigger of the random reward.In another embodiment, the status message may be displayed on localpresentation device 206, without an identifier of the random reward. Invarious embodiments, a player may be able to indicate to gaming server202 the frequency, manner, method, and/or timing of status messagesrelated to the random reward. Further, in some embodiments, the randomreward status display may be used to provide one or more promotionaloffers to players associated with a random reward.

In several embodiments, gaming server 202 may transmit a message togaming machine 100, gaming kiosk 204, social network server 212,computer 214, laptop 216, or smartphone 218, indicating the status ofone or more other players. Specifically, for example, gaming server 202may detect the credential of a player at gaming machine 100 and transmita message to one or more other players within a gaming location,indicating the presences of the player. Additionally, or alternatively,when a player presents a credential to gaming machine 100 or gamingkiosk 204, gaming server 202 may cause the status of other playerassociated with the random reward to be displayed to the player.Further, the status of a player may be transmitted by gaming server 202to one or more other players, via a social network website. In variousembodiments, gaming server 202 may receive one or more settings from aplayer to limit information available to other players of the randomreward. For example, a player may be permitted to omit his/her status(e.g., presence within a casino, frequency of gaming activity, volume ofgaming activity, etc.) from other players of the random reward.

Furthermore, messages transmitted by gaming server 202 to one or moreplayers may include a total activity attributed to the random reward, astatus relative to a trigger maximum and/or minimum, a listing ofplayers and relative gaming activity attributed to the random reward(e.g., on a daily basis, a weekly basis, a monthly basis, and/or othertime basis), current location of other players, a leader board of gamingactivity attributed to the random reward, a temporal total of gamingactivity relative to a requirement, etc. Similar to the above example, aplayer may be permitted to opt out of one or more statuses in variousgaming system embodiments.

As gaming server 202 continues to credit gaming activity toward therandom reward, one or more players of the random reward may requestand/or implement one or more changes to the random reward. In someembodiments, however, the players contributing to the random reward maybe made static after a predetermined amount of progress toward thetrigger is made, such as, for example, about 30%, 50% or 80%, etc. Insuch embodiments, an organizer and/or an invitee would not be able toeliminate one or more players, who have access to the random reward whenthe progress toward the random reward crosses the predetermined amount.As such, the possibility of eliminating a player (who has contributed toa random reward) from the random reward payout is reduced. At the sametime, the pool of players eligible for the random reward payout wouldnot be diluted by adding an additional player after the predeterminedamount, just prior to triggering the random reward payout, therebydiluting a shared random reward payment. It should be appreciated thatvarious rules and limitation may be implemented, in some embodiments, bya gaming entity, an organizer and/or an invitee to increaseparticipation in the random reward and/or enable a fair, balance, and/ordesired random reward payout occurs.

In the exemplary embodiment, different types of gaming activity by aplayer may be credited differently, by gaming server 202, towardtriggering the random reward. In one embodiment, gaming server 202 maycredit more gaming activity toward the random reward for a high betand/or certain types of games. Specifically, for example, gaming server202 may credit 50 chances to trigger a random reward when a player bets$5 per game, while crediting 200 chances to trigger the random rewardwhen the player is betting $10 per game. The number of chances creditedto the random reward by gaming server 202 may have one or more linearand non-linear relationships to the amount of a bet, the type of gameplayed, the number of consecutive games, the types of gaming machine100, the rewards account status, etc.

The random reward may be triggered by a player exceeding the randomtrigger amount assigned to the random reward, by hitting a random rewardcombination of symbols at gaming machine 100, or other suitabletriggers. When the random reward is triggered, the payout is awardedaccording to the payout instructions, as included in the originalrequest and/or as modified by one or more of the organizer, an invitee,or the gaming entity hosting the random reward. In one embodiment, whenthe random reward is triggered, the random reward payout includes astraight monetary award paid to the player who triggers the randomreward payout. In another embodiment, the random reward payment mayinclude bonus feature rounds, win multipliers, or free-spins for theplayer who triggers the random reward and/or all players associated withthe random reward. In at least one embodiment, the random reward payoutmay be multiplied by the player's bet when the player triggered therandom reward. Additionally, or alternatively, the random reward payoutmay be determined by the rewards account of the player triggering therandom reward and/or the rewards accounts of some or all playersassociated with the random reward. The random reward payout may bedetermined and/or modified, by gaming server 202, when the random rewardis established, when the random reward is triggered, and/or at somepoint therebetween.

In various embodiments, the random reward payout may be incrementedand/or decremented during the pendency of the random reward based on theamount of gaming activity credited to the random reward by one or moreplayers. In one embodiment, gaming server 202 may adjust each player'sshare of the random reward award, as indicated in the payoutinstructions, during the pendency of the random reward, or according tothe individual player's gaming activity credited to the random reward.

The random reward payout may be limited to the player that triggers therandom reward or may be distributed to one or more players of the randomreward. In some embodiments, the random reward payout may be dividedequally amongst players associated with the random reward. In anotherembodiment, the random reward payout may be divided according to apercentage of the total gaming activity attracted to each player. In yetanother embodiment, the random reward payout may be distributed to theplayers according to a player-specified payout instructions for therandom reward. As should be apparent, there are numerous ways the randomreward payout may be distributed amongst the players associated with therandom reward. The payout distribution may be the product of thesettings and/or instructions of the organizer, the invitees, and/or thegaming entity administering the random reward.

In the exemplary embodiment, when the random reward is triggered, gamingserver 202 transmits one or more messages to players associated with therandom reward. The message may include a description of the randomreward payout and the distribution instructions, as well as, whenapplicable, instructions for the player on how to redeem the randomreward payout.

In at least one embodiment, when a random reward is triggered, gamingserver 202 may transmit let-it-ride messages to each player associatedwith the random reward. In such an embodiment, the players may opt(e.g., by voting) to take the let-it-ride option and bet the randomreward payout in connection with one or more games hosted by the gamingentity. Players may select the let-it-ride option individually or as agroup. Alternatively, in one or more embodiments, the let-it-ride optionupon triggering the random reward may be omitted.

FIG. 5 illustrates an exemplary method 400 for use in creating a randomreward. While method 400 is described with reference to gaming system200, it should be understood that method 400 and/or other methodsdescribed herein are not limited to gaming system 200 and may be usedwith other gaming systems. Likewise, gaming system 200 should not beunderstood to be limited to method 400. Method 400 includes receiving402 a request for a random reward from an organizer, establishing 404,at gaming server 202, a random reward in response to the request,transmitting 406, from gaming server 202, a credential associated withthe random reward to a player, and crediting 408 gaming activityassociated with the at least one credential to trigger the randomreward. Access to the random reward is limited to players presenting thecredential.

In some embodiments, method 400 includes tracking gaming activitycredited to the random reward by each of a plurality of players.Additionally, or alternatively, method 400 may include transmitting,from gaming server 202, a status of the random reward to be displayed bygaming machine 100 when gaming activity is credited to the randomreward. In at least one embodiment, method 400 may include transmittingthe credential to a player designated by a player other than theorganizer

Exemplary embodiments of systems and methods for creating random rewardsare described herein. The systems and methods described herein mayprovide an enhanced gaming experience, where a player is able to createa limited-access random reward, as compared to several known jackpotswith unlimited access. The random reward may be limited to playersselected by the organizers and/or additional player invited by players.The systems and methods described herein may utilize one or more socialnetworks to disseminate invitations to random rewards and/or providesstatus message related to random reward, which are features unavailablein known gaming activities. Furthermore, unlike known jackpots, thesystems and methods described herein may provide players of a randomreward control over parameters of the random reward.

The systems and methods are not limited to the specific embodimentsdescribed herein but, rather, operations of the methods and/orcomponents of the system and/or apparatus may be utilized independentlyand separately from other operations and/or components described herein.Further, the described operations and/or components may also be definedin, or used in combination with, other systems, methods, and/orapparatus, and are not limited to practice with only the systems,methods, and storage media as described herein.

A computer, controller, or server, such as those described herein,includes at least one processor or processing unit and a system memory.The computer, controller, or server typically has at least some form ofnon-transitory computer readable media. By way of example and notlimitation, computer readable media includes, for example, anon-transitory computer storage device. Computer storage media includevolatile and nonvolatile, removable and non-removable media implementedin any method or technology for storage of information such as computerreadable instructions, data structures, program modules, or other datain a device.

Although the present disclosure is described in connection with anexemplary gaming system environment, embodiments of the invention areoperational with numerous other general purpose or special purposegaming system environments or configurations. The gaming systemenvironment is not intended to suggest any limitation as to the scope ofuse or functionality of any aspect described herein. Moreover, thegaming system environment should not be interpreted as having anydependency or requirement relating to any one or combination ofcomponents illustrated in the exemplary operating environment.

Embodiments of the invention may be described in the general context ofcomputer-executable instructions, such as program components or modules,executed by one or more computers or other devices. Aspects describedherein may be implemented with any number and organization of componentsor modules. For example, aspects of the invention are not limited to thespecific computer-executable instructions or the specific components ormodules illustrated in the figures and described herein. Alternativeembodiments of the invention may include different computer-executableinstructions or components having more or less functionality thanillustrated and described herein.

The order of execution or performance of the operations in theembodiments illustrated and described herein is not essential, unlessotherwise specified. That is, the operations may be performed in anyorder, unless otherwise specified, and embodiments of the invention mayinclude additional or fewer operations than those disclosed herein. Forexample, it is contemplated that executing or performing a particularoperation before, contemporaneously with, or after another operation iswithin the scope of aspects of the invention.

When introducing elements of aspects of the invention or embodimentsthereof, the articles “a,” “an,” “the,” and “said” are intended to meanthat there are one or more of the elements. The terms “comprising,”“including,” and “having” are intended to be inclusive and mean thatthere may be additional elements other than the listed elements.

This written description uses examples to disclose the invention,including the best mode, and also to enable any person skilled in theart to practice the invention, including making and using any devices orsystems and performing any incorporated methods. The patentable scope ofthe invention is defined by the claims, and may include other examplesthat occur to those skilled in the art. Such other examples are intendedto be within the scope of the claims if they have structural elementsthat do not differ from the literal language of the claims, or if theyinclude equivalent structural elements with insubstantial differencesfrom the literal language of the claims.

1. A method for use in creating a random reward accessible to a group ofplayers, said method comprising: receiving, from a first player of thegroup of players, a request to initiate a casino-based game on a gamingmachine; during play of the game by the first player on the gamingmachine, receiving a request for the random reward from an organizer;establishing, by a processor in a gaming server, the random reward inresponse to the request; transmitting, from the processor in the gamingserver, a credential associated with the random reward to each player inthe group of players through a social network website, wherein access tothe random reward is limited to players presenting the credential; andcrediting gaming activity associated with the credential to the randomreward.
 2. The method of claim 1, wherein receiving the request for therandom reward includes receiving the request including identifyinginformation for a plurality of invitees; and wherein transmitting thecredential to each player in the group of players includes transmittingthe credential to each of the plurality of invitees based on theidentifying information, the credential being player-specific.
 3. Themethod of claim 1, wherein receiving the request for the random rewardincludes receiving a request including a social network identifier; andwherein transmitting the credential associated with the random reward toeach player in the group of players includes transmitting the credentialto each of a plurality of invitees through a social network websitebased on the social network identifier.
 4. The method of claim 3,wherein transmitting the credential to each of the plurality of inviteesincludes transmitting a player-specific credential to each of theplurality of invitees.
 5. The method of claim 1, further comprisingtracking gaming activity credited to the random reward by each player inthe group of players.
 6. The method of claim 1, further comprising, whenthe random reward is triggered, awarding a prize associated with therandom reward to at least one player in the group of players based onthe total gaming activity credited to the random reward and attributedto said at least one player.
 7. The method of claim 1, wherein receivingthe request for the random reward includes receiving the requestincluding identifying information for a plurality of invitees, andwherein the identifying information includes at least one of a name, amailing address, an email address, a social network identifier, a useridentifier, and a rewards account number.
 8. The method of claim 1,further comprising transmitting, from the gaming server, a status of therandom reward to be displayed by the gaming machine when gaming activityon the gaming machine is credited to the random reward.
 9. The method ofclaim 1, further comprising transmitting, from the gaming server, astatus of the random reward to the first player, via at least one of asocial network server and a wide area network (WAN).
 10. The method ofclaim 1, further comprising setting a parameter of the random rewardbased on the request received from the organizer, the parameterincluding at least one of a random reward payout amount, an eligibilityrequirement, a target amount of gaming activities per time period, and aduration of the random reward.
 11. The method of claim 1, whereintransmitting a credential associated with the random reward to eachplayer in the group players comprises transmitting a credentialassociated with the random reward to players that are designated by thefirst player, wherein the first player is not the organizer.
 12. Agaming system comprising: a gaming machine; and a gaming server coupledto said gaming machine, said gaming server configured to: receive, froma first player, a request to initiate a casino-based game on a gamingmachine; during play of the game by the first player on the gamingmachine, receive a request for a random reward from an organizer;establish, at said gaming server, the random reward in response to therequest; transmit, from said gaming server, a credential associated withthe random reward to one or more additional players through a socialnetwork website, wherein access to the random reward is limited toplayers presenting the credential; and credit gaming activity on saidgaming machine and associated with the credential to the random reward.13. The gaming system of claim 12, wherein said gaming server isconfigured to track gaming activity associated with each player creditedto the random reward.
 14. The gaming system of claim 12, wherein saidgaming server is further configured to distribute a payout associatedwith the random reward according to at least one payout instructionreceived from the organizer and/or at least one invitee of theorganizer.
 15. The gaming system of claim 12, further comprising a localpresentation device coupled to said gaming server and configured toreceive a status message associated with the random reward from saidgaming server and to display the status message to at least one player.16. The gaming system of claim 12, wherein the request includesidentifying information for one or more additional players, and whereinsaid gaming server is configured to transmit the credential associatedwith the random reward to the one or more additional players based onthe identifying information.
 17. A gaming server for use in creating arandom reward accessible to a group of players, said gaming servercomprising: a memory device configured to store multiple credentialsassociated with the random reward; and a processor coupled to saidmemory device, said processor configured to: receive, from a firstplayer of the group of players, a request to initiate a casino-basedgame on a gaming machine; during play of the game by the first player onthe gaming machine, establish the random reward in response to a requestfor the random reward from an organizer; transmit the multiplecredentials associated with the random reward from the memory device toeach player in the group of players through a social network website,wherein access to the random reward is limited to players presenting oneof the multiple credentials; and credit gaming activity to the randomreward when at least one of the multiple credentials is associated withthe gaming activity.
 18. The gaming server of claim 17, wherein each ofthe multiple credentials is specific to one of the players in the groupof players.
 19. The gaming server of claim 17, wherein said processor isconfigured to transmit the multiple credentials associated with therandom reward to the group of players based on a social networkidentifier associated with each player in the group of players.
 20. Thegaming server of claim 17, wherein said processor is further configuredto store a status of the random reward in said memory device and tocause the status of the random reward to be broadcast to the gamingmachine, a display signage, a desktop computer, a tablet, a smartphone,and a laptop.
 21. The gaming server of claim 17, wherein the gamingactivity is directed to gaming machines disposed at a gaming location.22. The gaming server of claim 17, wherein the gaming activity isdirected to at least one of a desktop computer, a smartphone, a tablet,and a laptop.
 23. One or more non-transitory computer-readable storagemedia having computer-executable instructions embodied thereon, whereinwhen executed by at least one processor, said computer-executableinstructions cause the processor to: receive, from a first player, arequest to initiate a casino-based game on a gaming machine; during playof the game by the first player, receive a request for a random rewardfrom an organizer; establish the random reward in response to therequest; transmitting a credential associated with the random reward toeach player in the group of players through a social network website,wherein access to the random reward is limited to players presenting thecredential; and credit gaming activity associated with the credential tothe random reward.
 24. The one or more non-transitory computer-readablestorage media of claim 23, wherein said computer-executable instructionsfurther cause the processor to individually track gaming activity ofeach player credited to the random reward.
 25. The one or morenon-transitory computer-readable storage media of claim 23, wherein thecredentials are player-specific.
 26. The one or more non-transitorycomputer-readable storage media of claim 23, wherein saidcomputer-executable instructions further cause the processor to transmitthe credential to each player, via a social network server.